Laura and Victoria are sisters who have always had a passion for fitness and being active in numerous activities throughout their lives. Growing up, they started to realize that society emphasized fitness and exercise as achieving a certain physical appearance and body type. This didn’t fit with their narrative: “We want to change the way society looks at fitness and instead encourage an overall healthy state of mind and well-being for everyone.” Fitness is about feeling good, moving your body and improving your overall mental and physical health. We want to create a space that encourages physical activity for all and inspires people to maintain a healthy balance between fitness and life while feeling comfortable and confident in what they wear. Move free, feel free, live freely.  

Xo. The D’Ariano Sisters.